Women of 280: Wendi Peeks - Cabinet Cures

Wendi Peeks, owner of Cabinet Cures of Birmingham, is a custom cabinet refacing specialist. 

“I work with homeowners who need or want an investment quality, kitchen cabinet makeover. And, personally, I have been there, so I can definitely relate to my clients. I have been that homeowner who has built and sold homes, remodeled homes, and I have so owned those outdated (in my case, oak) cabinets!  What I didn’t own then was my own cabinet refacing business.  It really is today’s ‘go to’ solution for creating a fabulous kitchen transformation without the cost and time of remodeling,” Peeks said.

 The 3-year-old company is built on the strength of service and relationships. For Peeks, it’s all about serving the client. 

“When I come into a home, it’s not about a job to me, it’s about a relationship and the opportunity to serve — whether I end up doing a kitchen makeover or not. I know the quality of the product I use, I know that I put

forward an experienced and professional install team, and I believe in my abilities to guide the homeowner through the decisions and the process, so they are the givens. 

“What I want to do better everyday is personal —it’s getting to know, understand, and appreciate the prospects or clients that come into my life.  I’m not the fit for everyone, and, I shouldn’t be, but I hope that I bring something into their day that is positive and can be passed forward.”